De-Risk Your Business Before You Sell It


Private equity wants to buy you before you know what you're worth.

In this episode of the Measure Success Podcast, I sit down with Tom Bradbury, founder and CEO of Broad-Gauge, an execution risk intelligence platform, to discuss how to prepare your business for a sale, why execution risk is the earliest warning sign leaders miss, and how to de-risk before you ever hire an investment banker.

We cover:

• Why you should get sale-ready before you hire an investment banker

• What a SIM and a quality of earnings report actually do to your price

• Why roughly 70% of business owners are unhappy after they sell

• Execution risk as the earliest signal — before KPIs sag or engagement drops

• How a 15-year-old's honest question reshaped an entire business

If you plan to sell your business someday, watch this before you take a single meeting.

Watch now and start building a business that's ready.

Connect with Tom:

 


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