40 Strategy Blog

Listen to our newest podcast episode featuring leadership expert Jimmy Burroughes, where we explore effective strategies to combat burnout and foster high-performance teams. Learn from Jimmy's extensive experience and insights on building trust, strategic planning, and maintaining well-being in the workplace. This episode offers valuable advice for leaders seeking to inspire their teams and create a sustainable high-achievement environment. Key Topics Covered: Balancing high performance with mental health Building and maintaining trust within teams Strategic planning to prevent burnout Discover actionable tips and deepen your understanding of leadership and team dynamics. Tune in to transform your approach to leadership and team success.   Check out this episode!

Welcome to the Measure Success Podcast, today we share how to boost your business valuation beyond the conventional metrics. In a market driven by EBITDA and industry multiples, we explore how savvy entrepreneurs can significantly influence their company’s worth by strategically managing risks. What We Cover: Understanding the Multiple: Learn how the industry multiple affects your business valuation and how you can alter this critical figure in your favor. Risk Reduction Strategies: Discover 40 transformative strategies that reduce risk, enhance value, and make your business an irresistible prospect for investors. Automation & Delegation: Find out how systemizing your operations and diversifying responsibilities can shift your business from high-risk to high value. Investor Mindset: Shift from an owner to an investor’s perspective, focusing on efficiency, process improvement, and strategic growth to prepare your business for a lucrative sale. Real Success Stories: H...

In the latest episode of the Measure Success Podcast, host Carl J. Cox reveals startling statistics: up to 90% of businesses fall short of completing even two-thirds of their strategic objectives. This significant shortfall indicates a vast majority of CEOs and entrepreneurs are failing to meet their most ambitious goals, resulting in an accumulation of unachieved strategic plans. However, Carl J. Cox, the CEO and founder of 40 Strategy, assures listeners that this grim statistic need not apply to them. With a wealth of experience from leading seven organizations to exponential growth across four continents, Cox is more than qualified to guide aspiring leaders out of this rut. The Measure Success Podcast, known for its insightful take on business strategies and growth, introduces Cox not just as a host but as a guest in this special solo episode. Cox, whose vision for 40 Strategy aims to impact over 1 million people and 10,000 organizations while donating at least $1 million to charit...

In This Episode: CEOs and entrepreneurs may appear confident, but the reality is that confidence can be elusive and challenging to nurture. In this episode, our guest, Nicole Kalil, an expert in leadership development, discusses strategies for leaders to enhance their confidence and achieve their strategic objectives. Nicole Kalil is a renowned speaker, author of "Validation is For Parking," a leadership strategist, respect coach, and the host of the "This is Woman’s Work Podcast." Having transitioned from the C-suite at a Fortune 100 company, she has empowered countless women in business and gained valuable insights into the structural, systemic, and social challenges facing women and leaders within organizations. Listen to the full conversation to discover how to build and maintain confidence as a business leader, tackle "head trash," implement the rule of three for life and business, and gain more insights. Here's a Glimpse of What You'll Le...

In This Episode: As a highly successful CEO or entrepreneur, your journey has been marked by hard work, exceptional skills, and the creation of your business from the ground up. However, as your business evolves or undergoes changes in ownership, relinquishing control can be a daunting challenge. In this episode, we explore how loosening your grip on your business may be precisely what it needs. Our featured guest, Brad Koehn, boasts three decades of experience in IT Consulting, with a background in software engineering, leadership, and executive coaching. Today, he operates a solo practice catering to the unique needs of small business owners, specializing in helping them navigate the complexities of growth, acquisition, and divestiture. Brad's guidance empowers his clients to make their businesses more profitable, easier to manage, and more valuable when they consider selling. Tune in to the full episode to gain insights into how Brad coaches business leaders to overcome fear ...

In This Episode:    While strategic planning certainly plays a huge role in the business world, a version of strategic planning also drives our local, state, and federal government. We usually just don’t notice it, because we can’t see behind the scenes. But there are still important lessons that entrepreneurs can learn from those who have worked in the public sector. Our guest this week is someone who has plenty to teach.   Andy Takata has worked as a city manager and has over 21 years of experience with three full-service cities and two contract cities. He’s worked in economic development, planning, recreation, development, and municipal-operated water, wastewater, and electrical utilities.    Tune into the full conversation for more on some of the differences in effective strategic planning for the private sector vs the public sector, how to avoid getting distracted by “shiny objects” when you already have a set plan (plus the potential benefits of noti...

In This Episode:    Authors — and business owners — write books for all kinds of reasons. They want to build an audience, earn money, share their expertise, attract leads, or maybe even try to become famous. But one of the most important things that happen during the book-writing process is the *internal* transformation. And that’s what our guest this week is an expert at leading people through.   Dr. Kent Gustavson is a prize-winning writer, entrepreneur, and musician, who has published hundreds of books and worked with thousands of authors on achieving their goals.   Tune into the full conversation for more about the ghostwriting process, what makes a good ghostwriter (and why they should be similar to therapists), the benefit of writing with a small audience in mind, the big mistake that many first-time authors make, and a lot more.   Here’s a Glimpse of What You’ll Learn:    More about Kent’s ghostwriting business, and how he and his te...