40 Strategy Blog

In this week’s episode of the Measure Success Podcast, I sit down with Richard Dunbar, CEO of Bottom Up Consulting and author of Bottom Up Breakthrough, to discuss how true innovation often starts from the ground up. Richard shares how empowering employees at every level builds trust, strengthens transparency, and improves retention. He explains why many leaders fear “bottom-up” leadership—and how shifting from a top-down model can uncover hidden ideas that transform organizations. From his experience in the Canadian Armed Forces to founding Bottom Up Consulting, Richard’s work proves that collaboration and agency aren’t just buzzwords—they’re measurable drivers of success. If you lead a team or manage operations, this conversation will reshape how you think about communication and engagement across your organization. 🎧 Listen to the full episode now and start unlocking innovation from within. #Leadership #BusinessStrategy #Innovation #OrganizationalDevelopment #MeasureSuccessPod...

Amanda Patterson, CEO of Rocket Fuel Labs, joins Measure Success Podcast to share how startups and high-growth companies can achieve predictable growth. She explains her Four P’s framework—precision, process, positioning, and performance—and why knowing your LTV to CAC ratio matters. We discuss how AI is reshaping marketing, why human connection is still the key differentiator, and how founders can break through growth plateaus. 🎧 Tune in for strategies to hit your numbers with confidence   Check out this episode!

On this episode of the Measure Success Podcast, Carl J. Cox talks with Marley Majcher, CEO of The Party Goddess and author of But Are You Making Any Money? Marley shares her journey from early mistakes in the restaurant world to building a thriving events business while helping other entrepreneurs avoid the same pitfalls. You’ll learn: Why profits matter more than press or followers How to price your services with confidence Why time is your most valuable resource Practical steps to build a profitable, sustainable business Listen now and discover how to stop chasing vanity metrics and start measuring what matters.   Check out this episode!