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Digital Marketing Fraud Is Costing You Money

In this episode of the Measure Success Podcast, Carl J Cox talks with Rich Kahn, CEO and co-founder of Anura.io, about entrepreneurship, leadership, company culture, and digital ad fraud. Rich shares lessons from building multiple successful technology companies over the past three decades while staying committed to family and long-term relationships. The conversation covers leadership, work-life balance, remote work, scaling teams, and how businesses lose billions each year to fraudulent digital traffic. You will learn: • Why entrepreneurs regret not taking the risk • How strong company culture improves retention • What ad fraud is costing businesses today • How leaders can protect both growth and family priorities If you lead a business, manage marketing spend, or want to build a healthier company culture, this episode is worth your time. Listen now and follow the Measure Success Podcast for more leadership and strategy conversations. Connect with Rich:  LinkedIn https:...
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Why Leaders Must Act on AI Right Now

In this episode of the Measure Success Podcast, Carl talks with Trey Taylor about the real impact of AI on business today. AI is not coming, it is already reshaping how companies operate, compete, and grow. Trey shares how AI tools can replace entire workflows, reduce costs, and unlock new value in minutes. One example: AI identified over $146K in financial adjustments, adding more than $1.5M in value to a business deal.  Key takeaways: AI is moving from tools to autonomous agents Businesses must adapt now, not later Cost structures and roles are changing fast Daily learning and application create advantage Listen now to understand what is changing and how to respond. Connect with Trey:  LinkedIn   Facebook   Twitter  Book: A CEO Only Does Three Things: Finding Your Focus in the C-Suite Website   Check out this episode!
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Why Most Brands Fail to Stand Out Today

In this episode of the Measure Success Podcast, Carl sits down with Jason Sherwood, founder of Phase 23, to discuss how businesses can stand out in a crowded market. As AI reshapes search and marketing, many companies struggle to stay visible. Jason explains why strong positioning and clear messaging still matter most. They explore a simple exercise: ask your best customers to describe your company in two words. If the answers are not consistent, your brand lacks clarity. Key takeaways: AI is changing how customers search and find businesses Clear positioning reduces price competition Strong messaging builds trust and drives growth Branding is not design—it is strategy Listen now to learn how to sharpen your message and build a brand that connects. Connect with Jason:  LinkedIn https://www.linkedin.com/in/jasonsherwood/   Website  https://phase23.com/   Check out this episode!
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Why Growth Requires Better Processes

In this episode of the Measure Success Podcast, Carl J Cox welcomes back Adi Klevit from Business Success Consulting Group. They discuss how strong systems, clear processes, and smart use of AI help businesses grow faster and operate better.  Adi explains why documented procedures matter, how leaders can improve hiring and workflows, and why AI still needs human oversight. She also shares trends she sees in the market and how business owners can stay efficient without adding chaos.  If you want stronger operations and better results, this episode is packed with practical advice. Listen now. Connect with Adi:  Website:  https://www.bizsuccesscg.com/   LinkedIn: https://www.linkedin.com/in/adiklevit/   Check out this episode!
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How to Win Without Being the Biggest

In this episode of the Measure Success Podcast, Carl J Cox talks with Alex Smith, founder of Basic Arts and author of No Bullsht Strategy*. They discuss why many companies chase being better when they should focus on being different.  Alex explains how businesses can cut through noise, build clear positioning, and create real competitive advantage. He also shares why simple strategy often works better than overcomplicated plans.  If you lead a business, manage a team, or want smarter growth decisions, this episode is for you. Listen now and rethink how your company stands out. Connect with Alex:  LinkedIn https://www.linkedin.com/in/alex-m-h-smith/   Twitter https://x.com/smithesq   Book No Bullsh*t Strategy Book Link https://basicarts.org/book/   Website https://basicarts.org/   Check out this episode!
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From Revenue to Real Business Value Explained

In this episode, Carl sits down with George Sandmann of Growth Drive to discuss how business owners can increase the value of their company by building strategic capacity. They explore the gap between what owners think their business is worth and what it could be worth. The conversation highlights how improving leadership, systems, and execution can increase valuation multiples and create predictable growth. Key takeaways: Strategic capacity drives higher business value Revenue alone does not determine worth Most businesses are too dependent on the owner Private equity rewards structure and discipline Exit outcomes depend on preparation, not timing If you want to build a business that creates long-term wealth and runs without you, this episode gives you a clear path. Listen now and apply one idea this week. Connect with George:  Guest Assets:   LinkedIn: https://www.linkedin.com/in/george-sandmann/  Book:  The Growth-Driving Advisor: Proven S...
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How to Build Systems That Create Real Results

In this episode, Carl speaks with Will Spengler about what it takes to build success that lasts. They discuss the role of discipline, clarity, and execution in business and leadership. Many people focus on ideas, but this conversation highlights the importance of systems and consistent action. Key takeaways include: • Why clarity drives better decisions • The role of discipline in long-term success • How systems improve performance • What separates high performers from others This episode offers a practical look at how to think, act, and lead with purpose. Listen now and apply these ideas to your own work. Connect with Will:  LinkedIn https://www.linkedin.com/in/william-spengler-2193433a/ Facebook https://www.facebook.com/FrederickFoxGroup/   Website https://frederickfox.com/   Check out this episode!
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